In Episode 29 of What Matters Water TV and Podcast, we explore one of the most important—and often misunderstood—innovations in water sustainability: advanced water purification and reuse. While the science behind turning recycled water into safe, high-quality drinking water is proven, public perception remains one of the biggest barriers to progress.
This episode shifts the conversation from engineering to storytelling.
Hosted by Charley Wilson, we sit down with three innovative content creators who partnered with the Southern California Water Coalition to help reframe how we talk about water: filmmaker Moses Aubrey, science communicator Maynard Okereke, and science and engineering communications specialist Erin Winick Anthony. Together, they bring fresh perspective to a complex issue—using visual storytelling, Earth’s natural beauty, and even space exploration as inspiration to help audiences see water reuse in a new light.
Through this dynamic discussion, we examine:
- Why storytelling is essential to advancing water policy
- How creative voices can bridge the gap between science and public understanding
- What it takes to transform hesitation into confidence when it comes to recycled water
At SCWC, we understand that solving California’s water challenges isn’t just about innovation—it’s about communication. When communities feel informed and inspired, they are empowered to support smart, sustainable solutions.
This episode is a powerful reminder: the future of water depends not only on the solutions we build, but on the stories we tell.
Watch, listen, and join the conversation—because what matters most is how we shape the future of water, together.

