Select Page

Informing Southern California

about our water needs and the state’s resources.


Lawn Dude Campaign:  Conserve, Conserve, Conserve!

Southern California has invested more than $12 billion in conservation and local supply projects since 1995.


The drought is far from over – and Lawn Dude has a plan to tackle it head on with his conservation campaign. But this time, he needs your help!  Take Lawn Dude’s campaign pledge to “Conserve, Conserve, Conserve!” during the hot summer months and help the Dude make up for El Niño’s broken promises.

Take Lawn Dude’s conservation campaign pledge:  Conserve, Conserve, Conserve!

Check your local water agency’s conservation targets
Reduce your water use to meet your local target

Take it off, take it all off!
Consider removing your lawn and replacing it with turf

Lay off the sauce!
Limit the number of days you water outdoors

Embrace a succulent new style!
Replace water-hungry grass with drought-tolerant landscaping

Kick grass and take names!
Spread the word – have your family and friends take the conservation pledge

Keep up with Lawn Dude on the campaign trail by following him on Twitter: @Lawn_Dude.

SCWC and Clear Channel Outdoor Americas (CCOA) united to help Lawn Dude out with his campaign. Thanks to their generosity, you will find Lawn Dude on digital billboards across Southern California.

Skip to content